Advanced Streaming Product Management

Course outline

5 modules, taught live one lecture at a time.

1. 1

   Module 1 · Scaling the roadmap

   Multi-market planning, platform bets and sequencing at scale.

2. 2

   Module 2 · Personalisation systems

   Rows, ranking, editorial vs algorithmic merchandising.

3. 3

   Module 3 · Device fragmentation

   CTV, set-top, mobile and web — one product, many surfaces.

4. 4

   Module 4 · Pricing and packaging experiments

   Tiering, ads vs ad-free, bundles and win-back offers.

5. 5

   Module 5 · Product org design

   Team topologies, rituals and metrics for streaming teams.

What you should know before joining

• 2+ years working on a streaming or subscription product
• Comfort with product analytics
• Basic Streaming Product Management or equivalent experience

What you'll be able to do after this cohort

• Run a multi-market OTT roadmap
• Design a personalisation and merchandising system
• Structure pricing and packaging experiments
• Build and organise a streaming product org

Meet your faculty